Why on earth should a dentist blog? Two reasons, really, and both require special consideration.
Search engines consider blogs a type of news, and news gets higher priority than webpages. So, if you post well optimized blogs—using a few important strategic tactics that we employ at Modern Dental Practice Marketing—you’ll improve your chances for great placement on Google, Yahoo, Bing, and other search engines.
Second, blogs are the new newsletter. Junk mail abounds in all American mail boxes, and our poor trees are suffering. Lamentations aside, the practical point here is that people don’t want your information crammed into their mailbox, then cluttering up their kitchen counter. People appreciate the Internet’s clean, crisp, convenient disbursement of information.
You can get your blog out to the masses—by email, Facebook integration, article submission, blog listings, and press releases, and these are but a few examples. When you weigh an affordable dentist blog newsletter with the cost and hassle of a print newsletter, then consider that those print newsletters often go straight to the recycle bin, there’s no contest.
In short, dentists blogs are efficient, effective, and well worth an investment. At Modern Dental Practice Marketing, we create custom dental blog websites and provide complete blog posting services, with optimization, photos, and links. Let our dental copywriters and technical gurus take your practice to the next level online. Call us at 940-395-5115 to talk about an affordable dentist blog today!